Communication
Branding in China might be somewhat tricky. A straight translation of western names into Chinese characters may give a meaning very remote from the type of industry covered. The name may also not be available either on the trade mark register or on the Chinese internet sites.
Stratech provide a full service, and has its own designers to provide advice and produce bruchures and leaflets adapted to the China market.
The main services of Stratech are:
- Brand management.
- Design and production of institutional or product brochures.
- Management of sales promotion campaign with impact feed back.
- Internet site design
- Media planning
